[Canuck]

"The great Great Guy " jingle was part of a franchise marketing campaign that GM offered in the 70's and 80's. When I lived in Winnipeg from 77-80 a dealer named Terry Balkin used the campaign as did a Vancouver dealer at the same time. For those whi read Jim Wangers book when he had his franchise in Milwalkie he used the program there. GM marketing likely made sure that two dealers from the same region whould not have the same campaign.