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Looks like John Elway has the market on car delerships in Colorado

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, and the other to John Elway Inc. (yes the former football player).

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Just food for thought. The John Elway name on all the dealerships in Colorado is the "Brand" name for the dealerships owned by Autonation Corp. I happen to work for them here in Chicago. They own about 400 Dealerships nationwide and are the largest automotive retailer in the world. They don't brand stores in Chicago but almost everywhere else in the country they do. What I mean by brand is they take a certain market place in the country and use the catchiest name of one of the stores and use that for all the rest of the stores in that area for recognition purposes. John Elway was one of the dealers that they bought in CO and since it was a famous athletes name it would obviously be the right choice. For example they own all the Maroone stores in Fla, John Elway in Co., Autoway stores in Fla, etc, etc, etc, and for the supercar dealer enthusiasts they own the Courtesy stores (Dick Harrell orientated ie. Tom Clarys funnycar) in the Southwest.