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Old 11-30-2022, 11:25 AM
70 copo 70 copo is offline
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Default 2025 Corvette

I just spewed my coffee onto the computer.

What are these people at GM thinking??

https://www.caranddriver.com/news/a4...te-brand-2025/
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Old 11-30-2022, 01:16 PM
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They are thinking "It worked for Porsche."
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Old 11-30-2022, 06:10 PM
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I can see it now: Here's comes the Corv-Aztek
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Old 11-30-2022, 06:48 PM
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Quote:
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They are thinking "It worked for Porsche."
Rightly so. If done right it will be a huge profit generator for Chevy/GM
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Old 11-30-2022, 08:43 PM
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I can see it now: Here's comes the Corv-Aztek


How about Corv-nox??
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Old 12-01-2022, 05:45 AM
L72copocamaro L72copocamaro is offline
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The only thing surprising to me is that it has taken this long for them to compete in those markets; considering Porsche as mentioned, Lamborghini and Ferrari have been building them for years.
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Old 12-01-2022, 11:48 AM
70 copo 70 copo is offline
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FORD leads gM copies Gotta keep up with the "Mustang" brand now, I guess.

So, gM is next to try out the "Lifestyle Brand" business model.

Harley-Davidson
Jeep
RAM
Lululemon
Adidas
Timberland
Fubu
Now "Mustang" is on it's way
And "Corvette" is following

GM has tried this a few times already by offering Cadillac performance cars and it has not gone well and notably Porsche didn't call their SUV a 911 though, did they?

If GM had this mindset in 1974 instead of cancelling the Z28 to preserve the original heritage they would have made the Z28 a "brand" applying the designation as a handling package and a cosmetic package across the board.

The last 25 years has brought us marketing and margins uber alles, even at the expense of the very product you make and the consumers you rely on.
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Old 12-01-2022, 12:04 PM
70 copo 70 copo is offline
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The short: when everything is a “Corvette”, then nothing is
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Old 12-02-2022, 06:13 AM
L72copocamaro L72copocamaro is offline
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I agree, Chevrolet/GM have been late to the game on many occasions. But at least they're in the game.
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Old 12-02-2022, 03:26 PM
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The short: when everything is a “Corvette”, then nothing is
General Motors confirmed that it will introduce an electric four-door and a crossover in 2025 under the Corvette name.
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